Personas
Customer analysis, understanding expectations & painpoints
UX methods
Workshops
Team engagement & UX knowledge sharing
Card sorting
User testing relationship of information for structuring data
Service Design
Improving service experiences by reviewing company resources
Analytics analysis
Researching user patterns, drop offs, and identifying goals
Experience Mapping
Uncovering how customers think, feel & behave through their journey
Journey Mapping
Identifying journeys and key action points
Ia
Structuring and organising of content and navigation
Accessibility
Following best design / code practices
Lo-fi wireframes
Sketching initial layout ideas
Rapid prototyping
Initial framework creation using Axure and hand code
Interaction Design
Benefiting from natural responsive interaction
Interface Design
Clear and concise interfaces designed in Adobe CC suite.
Style guide
Comprehensive guides to aid consistency
User testing
Recording & analysing user behaviour
A/B testing
Split testing scenarios using Optimisely
Html, CSS & SEO
Performance budgets, optimising pagespeed, and improving SERP
Iconography
Clear and definitive icon design using Illustrator (inc icon fonts)