Paper Petal craft website

Background

A creative crafts specialist required a brand look and website to suport their new venture into selling digital and paper crafts on the web.

The Solution

After research and development of concepts, the name 'Paper Petal' was chosen. A distinctive brand look was developed lending itself well to the hand made craft look in a minimalistic approach. Research identified the best locations to advertise the specialist handmade crafts along with a social media plan. The website was made responsive to accommodate the target audience and supportive stationary was designed to further boost brand awareness. Further examples of the Paper Petal branding can be viewed here.

The Result

A distincitive brand look and feel, a easy to use responsive website with a online marketing strategy foundation put in place.